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Thinking Category in an Omni-channel world
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Nov 30, 2020
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Neetu Barmecha
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Thinking Category in an Omni-channel world
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AI Series Part 2 - AI in action: Case Studies from the Indian ecommerce and digital-native companies
#redbus #meesho #razorpay #Agentic-AI #AI #e-commerce #retail #Consumertech
Jun 21
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Neetu Barmecha
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AI Series Part 2 - AI in action: Case Studies from the Indian ecommerce and digital-native companies
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AI Series Part 1 – Marketplace, e-commerce and digital-native companies 3.0 :A Primer on AI-Powered commerce
What is the future of commerce in an agentic-AI driven world. #AI #agentic-AI #ikea #Walmart #airbnb #meesho #ecommerce #
Jun 14
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Neetu Barmecha
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AI Series Part 1 – Marketplace, e-commerce and digital-native companies 3.0 :A Primer on AI-Powered commerce
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Category growth plan using 4Q analysis of conversion rate and page views
2*2 performance matrix
Aug 16, 2024
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Neetu Barmecha
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Category growth plan using 4Q analysis of conversion rate and page views
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5 lessons I learned while building and scaling a category in the marketplace business
strategy, marketplace, category launch, technology, product, metric, business model
May 1, 2023
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Neetu Barmecha
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5 lessons I learned while building and scaling a category in the marketplace business
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A brief history of an order : From the customer cart to door (Lifecycle Part I)
#order lifecycle management #fake orders #RTO #OMS #SLA breach #order history report #life of an order #order life-cycle
Mar 20, 2022
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Neetu Barmecha
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A brief history of an order : From the customer cart to door (Lifecycle Part I)
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Scarcity, life of a product, and lightening deal
ecommerce, lightening deal, product and business, lightening deal construct, economics, product lifecycle, marketplace, promotion, pricing strategy…
Dec 28, 2021
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Neetu Barmecha
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Scarcity, life of a product, and lightening deal
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How to build Reward loyalty program : Everything from design to economics - Part I
#categorymarketing #ecommerce #categorymanagement #productmanagement #customerloyalty #points #reward
Oct 4, 2021
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Neetu Barmecha
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How to build Reward loyalty program : Everything from design to economics - Part I
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Thinking category
retail, e-commerce, category management, omnichannel
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